There are 161 more days till Christmas. Have you been thinking about your pre-holiday strategy? Are you building up your inventory?
My 5-year old has already started designing her little girls bags for the holiday rush.
(We’ve been doing bags for friends and family over the past year. She just told me a few weeks ago that she now wants her own store. And that was with absolutely NO encouragement on my part! Gasp! Was that a crocodile tear that just welled up in my eye?)
Besides inventory, do you have a holiday advertising budget set aside? Here are a few sites that may want to incorporate into your plans:
ChristmasGifts.com
Ad rates range between $300-$2,400 (they’re on sale right now). During the holiday season they claim to get 1.3 million visitors.CelebratingChristmas.com
Last year the Celebrating Christmas PDF magazine was downloaded by 11,000 people. Ad rates in the magazine range from $25 for a 120×60 text link ad, to $1,000 for the inside front cover.They also have advertising on the website, from $50-$150 a month. They claim to receive 85,000 visitors a month.
And e-zine advertising - which is sent out to 2,500+ subscribers - ranges between $5-$20 per issue.
There will be more sites like these coming up in September. So keep an eye out!
P.S. - Two weeks ago I promised that I was putting up Buy Indie Wholesale - a directory where you could list information about your wholesale merchandise.
Well trust me when I say I’ve been on it. The directory script is causing me a little - ummm - technical grief. The site is up, but don’t go submit anything until I give you the okay.




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